Many thanks to all 84 people who took the time to participate in the survey regarding e-books, print books and price points. Two caveats:
a. Most of my followers tend to be romance readers, however people who are not regular followers participated in this survey.
b. I compiled the statistics myself with a calculator as I screwed up the template. My math skills, while not stellar, are up to the task. All percentages have been checked, checked and double-checked by myself and my partner. The percentages are accurate.
Question #1: How likely are you to purchase print books?
51% very likely.
28% somewhat likely.
14% might consider buying a print book.
7% unlikely.
*One respondent commented that he or she will buy books by favorite authors or special books that are released in print only.
Question #2: If you purchase print books, how much money are you willing to spend?
5% between $20 and $30.
31% between $10 and $20.
46% between $5 and $10.
18% any amount for a favorite author.
*One respondent commented that he or she will not spend more than $8 on a print book, will wait for a used copy, unless it is a book by a very special author.
Question #3: How likely are you to purchase e-books?
77% very likely.
17% somewhat likely.
3% might consider buying and e-book.
3% unlikely.
*One respondent said, “With us being a one-income household, the cheaper price of e-books makes a huge difference. Love my e-reader and all the convenience as well.”
Question #4: If you purchase e-books, how much are you willing to spend?
0% between $10 and $20.
38% between $5 and $10.
49% between $.99 and $4.99
13% any amount for a favorite author.
*Three respondents said they will spend up to $10 for favorite authors. One respondent said, “Depends upon what press it’s published with. Major publisher? I’ll pay more. Self-pubbed? It has to be cheap.”
This is obviously a small sample and I won’t make any sweeping statements. Draw your own conclusions. ***Anyone who understands statistics is welcome to let me, and my readers know, if these results are statistically significant. I only took statistics in college because I had to and I understand, but don’t ask me to explain.
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I’m not surprised by the results.
Any n over 30 allows for statistical confidence in the social sciences.
What I find worth noting is that print books are still popular at reasonable prices. And I did expect that a relatively large percentage of people are willing to buy their favorite authors, regardless of price - at least to some extent.
This is a great survey and not necessarily the results I would have expected. There were some surprises here.
XXOO Kat
Kat, what are the surprises you see?
It is about what I thought.
Me too, Ciara, kinda. I guess I expected more people to spend any amount of money for their favorites.
Thanks for running the survey. Great information.
You’re welcome, Sandra!